Microsoft Dynamics 365 Marketing Functional Consultant : MB-220

MB-220 real exams

Exam Code: MB-220

Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant

Updated: Aug 11, 2026

Q & A: 250 Questions and Answers

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Introduction to MB-220: Microsoft Dynamics 365 Marketing Exam

Microsoft MB-220 Exam is a certification exam that is conducted by Microsoft to validates candidate knowledge and skills of marketing principles and industry methodologies and best practices.

As a Microsoft Dynamics 365 Marketing expert, you are in charge of building brand awareness and responsible for configuring and expanding the core marketing application to include email marketing, setup, leads nurturing with personalized experiences, interactive customer journeys, LinkedIn integration, Landing Pages, Events, Voice of the Customer, segmentation and scoring, and maintaining General Data Protection Regulation(GDPR) compliance. This exam checks competency level on topics such as creating and managing marketing forms and pages, manage webinars. After passing this exam, candidates get a certificate from Microsoft that helps them to demonstrate their proficiency in Dynamics 365 Marketing

Microsoft is dedicated to helping the candidates with their preparation by offering them various tools. There are several learning paths available on the official website, such as:

Learning Path 1

Microsoft offers the course titled “Set up Dynamics 365 Marketing and Configure Advanced Settings.” To complete this training, one needs to have a deep understanding of the navigation in Dynamic 365. Through this learning path, the individuals will be able to gain command of a number of tasks including:

  • Reviewing domain authentications, GDPR, and best practices in Dynamics 365 Marketing
  • Setting up and managing Dynamics 365 Marketing
  • Advanced configuration for Dynamics 365 Marketing

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The benefit of obtaining the MB-220: Microsoft Dynamics 365 Marketing Exam Certification

  • This certification credential will give you edge over other counterparts. Apart from knowledge from MB-220: Microsoft Dynamics 365 Marketing Exam.
  • Increases Efficiency : Professional certifications are a great assistance to furnish your consultancy with a firm foundation. This advanced information, and knowledge you gain during attaining specialized certification can give you with up-to-date tools and technical strategies that will serve to guide and direct you in the execution of your projects, allowing you to manage all aspects of your work more effectively.
  • Microsoft MB-220 Exam certification will be judging your skills and knowledge on your understanding of knowledge of marketing principles and the Marketing application's role in relationship to the Microsoft Dynamics 365 suite of application.

Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx

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What Are Specifications of Associated Certification?

Test MB-220 is related to a job-role-based certification, the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate. The certificate allows an earner to gain intermediate expertise on concepts like marketing application configuration, managing segments and lists, creating & managing marketing emails, and many others that are part of the day-to-day operations of a consultant or developer. By explaining every bit of Dynamics 365 model-driven applications and data-modeling principles, it makes the certification holder capable to perform the key operations perfectly.

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Microsoft MB-220 Exam Syllabus Topics:

SectionWeightObjectives
Configure Dynamics 365 Customer Insights – Journeys10-15%- Configure application settings
- Configure forms, pages, and templates
- Configure integration with other services
Manage leads, contacts, and accounts1-5%- Create and manage records
- Implement lead scoring and qualification
Manage customer journeys20-25%- Test, publish, and monitor journeys
- Implement automation and branching logic
- Design and implement journeys
Analyze insights and reports10-15%- Create and interpret reports and dashboards
- Measure campaign performance
Manage marketing channels25-30%- Manage text messages and push notifications
- Design and publish marketing pages and forms
- Create and manage marketing emails
Manage events and webinars10-15%- Integrate with webinar platforms
- Plan and configure events
- Manage registrations and attendance
Manage segments and preferences15-20%- Manage subscription centers and preferences
- Manage consent and compliance
- Create and manage segments
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